Content Creation

What's the Deal with AI?!

Did we use AI to create the content on our very own website?! Shhhhh.... We'll never tell! AI, or Artificial Intelligence, is completely changing the game of web design today, and it is a tool that we wholeheartedly embrace - Simply put, it helps us build you better websites, at a better price. When it comes to content, using AI thoughtfully allows us to:

• Create content that is more in-tune with your business goals and that better resonates with your target audience.
• Is better optimized for showing up in Search.
• Takes far less time and resources - Simply put, we can do way more for way less! 

Crafting Content with SEO in Mind

Our content creation process integrates SEO seamlessly. This means that while we focus on crafting content that speaks to your audience, we also pay attention to the elements that make search engines happy. SEO isn't just about great content, just like great content isn't just about SEO. Choosing where to place content on your site, what titles should be, and how everything should be organized all impacts the usability of your site by potential customers. It also plays a role in how Google understands the content of your site, and helps your site show up in relevant searches where it knows your content will be helpful.

More often than not, our content creation is part of getting your site up and running, so we can integrate it seamlessly with your new design! We always offer time and revisions to review, make corrections or changes so that you are 100% happy with every word!

Finding the Balance Between AI & Human Touch

AI is a game-changer in the realm of website content creation, offering unparalleled efficiency, time savings, and enhanced SEO. With AI, content generation has become faster and significantly more cost-effective digital marketing for small businesses! However, the true power of content lies in its ability to connect with readers on a personal level, and that's where human touch is indispensable. While AI can generate text and data-driven insights, it's the human touch that brings authenticity and context to this content.

As web designers and content creators, we want to ensure that your unique tone and authenticity carries through any content on your site, whether produced with the help of AI or not. At SimplicityDMS our goal is to bring you content creation with all of the benefits of AI, while adding our own human touch to resonate with your users, making them feel heard and valued, rather than perceiving your content as artificial or inauthentic.